Marketing

ÖØ¿ÚζSM prioritizes our students, research and public service. University Relations supports all three by sharing the important facts and interesting stories that make up our university. We lead ÖØ¿ÚζSM's marketing efforts and work with other units around campus on effective student recruitment initiatives. Explore some examples below.

Our staff can advise and guide you with planning, advertising, market research and advertising placement, budget recommendations, and identifying potential resources and partners to help you with your marketing endeavors.

 


Examples

University Relations utilizes a variety of channels for ÖØ¿ÚζSM's marketing campaigns, including TV, radio, social media and streaming platforms.

Here are some examples of campaign commercials:

:30 ÖØ¿ÚζSM brand

:30 eCampus

:15 eCampus

:30 ÖØ¿ÚζSM brand

:30 ÖØ¿ÚζSM brand

 

 

 

  • Nanook Practical Research:30 commercial spring 2022
  • Nanook Pledge:30 commercial spring 2022
  • Nanook Commitment:30 commercial spring 2022
  • Better Tomorrow:30 commercial spring 2021
  • Rankings:30 commercial spring 2021
  • Solving Issues:30 commercial spring 2021
  • School of Education - Southcentral and Juneau, 30 sec. commercial spring 2021
  • School of Education - Interior, 30 sec. commercial spring 2021
  • Research Matters V2 - 30-sec. commercial summer 2020
  • Art of Online Education - Alaska, 30 sec. commercial spring 2020
  • Art of Online Education - outside Alaska, 30 sec. commercial spring 2020
  • Nanook Pledge - 30 sec. commercial spring 2020
  • Rankings - 30 sec. commercial spring 2020
  • Research Matters - 30 sec. commercial spring 2020
  • ÖØ¿ÚζSM works for Alaska - 30 sec. ÖØ¿ÚζSM image ad spring 2019
  • Start your adventure - 30 sec. commercial spring 2019
  • Find your adventure - 30 sec. commercial fall 2018
  • Discover what defines you - 30 sec. Fairbanks commercial
  • ÖØ¿ÚζSM is a smart choice - 60 sec. Fairbanks commercial
  • ÖØ¿ÚζSM is a smart choice - 30 sec. Fairbanks commercial

Here are some examples of digital display ad/paid search landing pages:

​

Fall 2020 ÖØ¿ÚζSM brand ad campaigns

ÖØ¿ÚζSM brand display ads example 1
ÖØ¿ÚζSM brand display ads example 2
ÖØ¿ÚζSM brand display ads example 3
ÖØ¿ÚζSM SOE display ads example 4
ÖØ¿ÚζSM brand display ads example 5
ÖØ¿ÚζSM brand display ads example 6

Fall 2020 School of Education ad campaigns

ÖØ¿ÚζSM SOE display ads example 1
ÖØ¿ÚζSM SOE display ads example 2
ÖØ¿ÚζSM SOE display ads example 3
ÖØ¿ÚζSM SOE display ads example 4
ÖØ¿ÚζSM SOE display ads example 5
 

Fall 2020 Nanook Pledge ad campaigns

ÖØ¿ÚζSM Nanook Pledge display ads example 1
ÖØ¿ÚζSM Nanook Pledge display ads example 2
ÖØ¿ÚζSM Nanook Pledge display ads example 3
ÖØ¿ÚζSM Nanook Pledge display ads example 4
ÖØ¿ÚζSM Nanook Pledge display ads example 5
 
ÖØ¿ÚζSM brand landing page
ÖØ¿ÚζSM WA TV campaign landing page
ÖØ¿ÚζSM Ologie eCampus TV campaign landing page
ÖØ¿ÚζSM Nanook Pledge landing page
ÖØ¿ÚζSM Climate Scholars Program landing page
ÖØ¿ÚζSM School of Education landing page